If you are still having a hard time coming with a niche to find some good keywords in, then this post should hopefully help you out. When people are desperate they tend to click more and buy more. This is a good thing for an Internet marketer if you can get your site in front of people who are seeking immediate solutions to their problems.
The thing to remember is that a lot of these desperate niches are very competitive, but there are definitely keywords out there that you can target and rank for quite easily. Also, sometimes you have to pursue the slightly more competitive niches because they do have the traffic and the buyers.
Here are some desperate niches that can be very profitable for Internet marketers:
- Home foreclosures
- Medical/Law students who failed exams
- Spouses who have been cheated on
- Weight loss
- Make money now
- Instant pain relief – think headaches, migraines, toothaches, back pain
- Infertility/trying to conceive a baby
- Unable to sell home
- Divorce – how to proceed & how to prevent one
- Addiction help – loved ones wanting to help
- People who are being sued or facing criminal charges
- Facing bankruptcy or want to prevent it
Some of these desperate niches can definitely be spammy niches and not all the products in the niches are ones that I would promote. For me I don’t touch the things that I find unethical such as some of the products that claim to be able to 100% help women get pregnant and you know that there is nothing that can really 100% guarantee a woman will get pregnant. There are some really good products though in some of these niches that you can find. For example there are some offers that will match up local lawyers from a database with people, which can be really beneficial to people looking for a decent lawyer for both criminal and civil charges.
The key to making money with these desperate niches is to provide the people with the solutions that they are looking for. For example, a person who has a tooth ache and wants instant pain relief isn’t going to buy a cream from Amazon that will take 3 days to get to them. Instead they will be looking for some home remedies or things they can do now to make the pain go away. In this case a book of home remedies may be a good product to promote instead of a physical item. You have to get into the head of the buyers in the niche to determine what they are looking for and the best way to give them what they are looking for.
What to Do After You Choose Your Niche
Once you have decided on a niche that you want to pursue as an Internet marketer you then need to make sure that you find some good keywords to target. You simply can’t just choose a niche and randomly start writing articles on your site. You need to also do your research to see what people are searching for in the niche.
When doing my keyword research for any new niche I use the Google Adwords tool and then I upload several spreadsheets of keywords to the Niche Refinery tool from Keyword Academy. This gives me an idea of how profitable the keywords can be as well as how difficult they will be to rank for as well. Keyword Academy does offer a free 30 day trial that gives you complete access to all the tools like Niche Refinery so you can try this out for free to get your keywords for your site.
Hopefully this helped some of you who are new to internet marketing and having a hard time picking a niche to focus on. Remember that within these desperate niches there are literally hundreds of sub-niches you can focus on as well.